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e-Proceeding


This Conference Proceedings volume contains the written versions of the contributions presented during the The Fourth Industrial Revolution: The Future of Work and Implications for managers Conference (4IRC 2018) that is held at TH and Residence, Kota Kinabalu, Sabah, Malaysia on the 12 & 13 April 2018.

The Fourth Industrial Revolution (4IR – or Industry 4.0) is the digital transformation in society and business which involves an interface between technologies in the physical, digital and biological disciplines. It is distinguished from earlier industrial transformations by its speed, scope, and broad global impacts, most of which include the ‘transformation of systems of production, management and governance’ (Klaus Schwab). Emerging technology such as artificial intelligence, robotics, the Internet of Things, autonomous vehicles, 3-D printing, nanotechnology, biotechnology, materials science, energy storage, and quantum computing, represent just the tip of this technology iceberg. New technological applications include driverless cars, trucks and trains, “cashier-less” shops, robotic doctors, lawyers, farmers, mechanics, construction workers, tutors, insurance agents and bank tellers, amongst many others.


Challenges and opportunities presented by 4IR include the potential to raise global income levels, improve the quality of life, and also lead to supply-side benefits such as long-term business efficiency, productivity, and national economic growth. On the downside, significant workplace changes and the replacement of (particularly) low and medium skilled jobs by robots, are anticipated. In the latter aspect, McKinsey and Company predict that half of all existing work activities could be automated by currently existing technologies, saving some US $16 trillion in wages. They suggest that revenues from artificial intelligence will increase to more than US $47 billion by 2020. Industries attracting the most investment include automated customer service, quality management and recommendations, medical diagnosis and treatment, and fraud analysis and investigation. Schwab (2017) suggests that the 4IR will have four main impacts on business – namely, ‘on customer expectations, on product (and service) enhancement, on collaborative innovation, and on organizational forms’.

 

IR 001  
Usage of Social Media as a Marketing Tool Among Homestay Operators in Sabah
Cynthia Robert Dawayan1,Imelda Albert Gisip2, Stephen LaisonSondoh  Jr.3

1Faculty of Business Management, UniversitiTeknologi MARA Sabah Branch : cynthia@sabah.uitm.edu.my
2
Faculty of Business Management, UniversitiTeknologi MARA Sabah Branch ; imeldag@sabah.uitm.edu.my
Faculty of Business, Economics and Accounting, Universiti Malaysia Sabah ;  jude@ums.edu.my

IR 002
Technological Progress, Innovation and Economic Growth: The Case of Malaysia

FaridahMohd Shah1,SitiRahayu Beli2, NurulHidayah Mat Nor3, Tai Nyuk Chin4, Farnidah Jasnie5

UniversitiTeknologi MARA, Sabah, Malaysia

IR 003
An Assessment of
Digital and ICT Adoption by Tourism Industry: Sabah Context

Imelda Albert Gisip,Jasmine David, Marius Benedict

UniversitiTeknologi MARA

IR004
Ascertaining Malaysia’s Readiness for Industry 4.0: from Smartphones to Smart Factories
NoorziahMohd Salleh1, Jabil Mapjabil2 ,Norayati Nurdin3

1Universiti Teknologi MARA, noorziah@sabah.uitm.edu.my

2
Universiti Malaysia Sabah, jabil@ums.edu.my
3
Norayati Nurdin, UniversitiTeknologi MARA;norayati@sabah.uitm.edu.my

IR 005
Implications of the emerging Fourth Industrial Revolution on Higher Education in Malaysia: A Review on the effectiveness of Technology-Enhanced Learning (TEL)
NoorziahMohd Salleh1, Verma Prikshat2, Jabil Mapjabil3
.

1Universiti Teknologi MARA, noorziah@sabah.uitm.edu.my

2Australian Institute of Business vermaprikshat@gmail.com

3Universiti Malaysia Sabah, jabil@ums.edu.my

IR 006
An Exploration of Local Clay and Soil for Batik Block Dyes
Mohd Azhar Samin1, Nor Azrin Ramli2, Rafeah Legino3, Rabiatuadawiyah Kari4

1Department of Textile, Faculty of Art and Design, Universiti Teknologi  MARA Shah Alam; azharsamin64@gmail.com
2,
Postgraduate Student, Faculty of Art and Design, Universiti Teknologi  MARA Shah Alam; rubykarl88@gmail.com, azrinramli92@gmail.com
3
Department of Fine Art, Faculty of Art and Design, Universiti Teknologi  MARA Shah Alam; rafeahl@salam.uitm.edu.my